AI
A smarter website for a smarter support platform- Richpanel
We designed and developed Richpanel’s Webflow website to mirror the brand’s promise, reducing support costs, automating resolutions, and transforming how e-commerce teams deliver customer care.







A website that puts customer support front and center
Flowtrix developed Richpanel’s Webflow website to deliver a seamless, user-friendly experience. By organizing features, testimonials, and guarantees effectively, the site helps potential customers understand the platform’s value, strengthens brand credibility, and drives more demo sign-ups through clear, actionable pathways.
- Instant site updates
- Everyone can build, not just designers
- Increase in conversion rates




Himanshu and his team worked very hard & exceeded expectations within a very tight deadline. They were willing to learn and try new things. Highly recommended!


Project goals
To build a conversion-focused Webflow website that effectively communicates Richpanel’s AI-first customer service offering while simplifying complex product messaging.
Brand & Design
- Designed a bold, product-led website that reflects Richpanel’s confident, results-driven positioning.
- Crafted clean layouts and sharp typography to balance tech innovation with brand credibility.
- Highlighted proof of value through data-driven visuals, testimonials, and guarantees.
Technical specifications
- Developing the site on Webflow with scalable CMS structures for product, comparison, and resource pages.
- Optimized animations and load speed for a fast, frictionless browsing experience.
- Integrated responsive layouts and custom interactions to enhance user engagement across all devices.
Problems we addressed and solved
Complex product messaging
Demonstrating value quickly
Smooth navigation & conversion flow
Scalable & maintainable build
Before & After


Results: Richpanel achieved with their new Webflow website
The redesigned Richpanel website successfully created a strong, cohesive brand presence while making the platform’s benefits easy to understand. By organizing product features, testimonials, and guarantees clearly, the site improved trust and engagement among potential customers. Navigation and layout enhancements made it effortless for visitors to explore the platform and book demos, reducing friction in the conversion journey.
- 55% reduction in bounce rate
- 42% increase in demo bookings
- 60% hike in application downloads







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