Webflow development for Owlery, the AI-powered freight platform

From finalized designs to a scalable Webflow build for an AI-powered freight and logistics platform

Owlery helps shippers cut freight costs and take back hours lost to manual work every week. But the platform covers a lot of ground, seven solutions, 100+ integrations, and buyers ranging from logistics managers to CFOs. The challenge with products like this is that the website tries to say everything and ends up saying nothing. Owlery came to us with the vision and their goal. Our job was to develop high fidelity FIgma designs and build a Webflow site that kept things focused, fast, and easy to grow.

Project Goals

Translate a multi-solution platform into a website that's easy to navigate and clear to act on.

Design specifications:

• Dark, data-forward visual style consistent across every page
• Designed persona-specific sections that map each buyer's pain point to the right solution
• Clean component system for spacing, type, and UI elements
• Consistent typography and layout across all solution pages

Technical specifications:

• Pixel-perfect Webflow build from Figma designs
• Scalable CMS for solution pages, blog, and future content
• Optimized load speeds with video, animations, and interactions
• Responsive across desktop, tablet, and mobile

Outcome

Owlery now has a website that matches the quality of their product. Each solution has its own page, every buyer type has a clear path, and the team can update content without raising a ticket. The build gives them a solid base to grow from as the product expands.