Simplifying healthcare access through design

KR4ALL approached Flowtrix to redesign their website into a modern, conversion-focused experience that reflects their mission, making healthcare accessible and effortless. We built the new site in Webflow with clear user journeys, strong trust signals, and easy navigation for consultations, wellness plans, and diagnostics.

Project goals

The goal was to design a platform that could handle diverse user journeys, from individual consultations to corporate wellness plans, while maintaining trust and clarity.

Brand & Design

• Designed a clean, medical-grade interface that feels human and trustworthy
• Used clear visual hierarchy and iconography to simplify complex service offerings
• Created an intuitive flow for consultations, lab tests, and wellness plans
• Ensured design consistency across pages for individuals, corporates, and partners

Technical specifications

• Optimized structure and content for SEO and accessibility standards
• Integrated dynamic CMS collections for services and partner listings
• Implemented scalable layouts for future product and service expansions
• Ensured cross-device consistency with pixel-perfect responsiveness

Results we achieved

The redesigned KR4ALL website turned a fragmented healthcare experience into a unified digital ecosystem. By focusing on speed, clarity, and accessibility, Flowtrix helped KR4ALL strengthen user trust and engagement across devices. Some of the key outcomes were:

• Faster navigation and smoother user experience across all health service pages
• Clearer conversion paths, leading to improved appointment and plan sign-ups‍
• Improved mobile experience, enabling users to book consultations anytime, anywhere